Getting traffic to your site is great, but what do you do when half of the traffic leaves without purchasing or leaving any trace they were there? Here’s where an opt-in offer comes into play. An opt-in offer will grow your email list and continuously generate profits. The tricky part is convincing someone to give […]

Webinars, a cross between offline seminars and the online classrooms, allow people to interact with experts they normally will never meet. In return, marketers get a captive audience, interested in their specific industry topic, that has already self-identified when they signed up for the webinar. This makes webinars one of the best tools in the […]

Your small business may have an excellent website. Yet it might not be enough! A site with great design and well-written descriptions may not get you the clients or followers you need to have a successful business.  Why?  Lead Capture is missing. You need to market your website to get the maximum number of visitors […]

For those relatively new to SEO and online marketing, one of the most important tools for structuring your marketing is the digital marketing funnel.  This six-stage process describes every step on the journey of finding leads, turning them into sales, and retaining them as customers. This process is visualized as a funnel or an inverted […]

In this day and age, every business knows the value of a good website. A website with professional graphics, high-quality content, and easy navigation makes a positive impression on potential buyers and will help you score sales. A lesser-known opportunity for a website is engagement, grabbing a person’s attention when they get to your site […]

Your company website is probably the most powerful marketing tool you have. Unfortunately, too many business owners are underutilizing this power by not capturing leads on their site. This crucial mistake means that you’re not expanding your client base by collecting valuable customer data. The good news is that Waftio offers 5 fun and engaging […]

Yes, Waftio can easily be added to your WordPress site! What is Waftio? Waftio is a powerful tool to help you grow leads and boost engagement on your website! Your website is your key sales and marketing tool online.  As such, it’s important to have visitors stick around as long as possible.  A central way […]

Waftio offers four different ways to deploy an app on your website. Widget Pop-up in bottom right of site (example) Pop-up Box Example on trekwood.com (example) Web Page Embed (example) Landing Page (example) Four Ways Waftio Apps Can Be Used The Pop-up Widget This is a safe and yet powerful way to capture attention on any page […]

How is your website performing? Is it generating leads for you? Why Website Lead Capture Matters: One of the biggest mistakes websites make today is the lack of a call-to-action or lead generator. It’s just often times missing! Your contact form is not a call-to-action. Your “Products” page is not a lead generator. You need […]